Online Engagement Strategy Part 2 Social Media - Building your Brand

Social media is a powerful tool to promote and market your business, but how do you get the most out of your content and gain enquiries, leads and sales?

In this course you’ll learn about
• Defining your key audience and how that can help your content.
• A basic overview of which social media platforms are out there and which one/s are right for your business.
• The value of a content plan.
• Evergreen content (content that is sharable and reusable) and how to develop and use evergreen content to promote your business.
• Some basic tools to help.

Course Outcomes
• Define your brandable areas and create a simple strategy to promote your services/products through your social platforms.
• Develop a clear message of what it is you do and offer.
• Develop a simple 6 month content plan.
• Create several pieces of evergreen content to share.

Who is this course for?
Any business that has or is looking to promote their business through social media but struggles for content to share that is of value, is engaging and doesn’t take masses of time or money.

Yellow Design

Presenter: Tony Zwies 
Yellow Design

Tony is the Creative Director of Yellow Design - A graphic and web design studio based in Timaru. With 10 years experience, Tony works closely with predominantly service and retail based businesses in designing functional websites, to maximise website traffic and convert to enquiries/sales.

You may be eligible for 50% NZTE​ funding. Please enquire.

Thursday, 17th May, 2018
9:30 a.m. to 12:30 p.m.
Single Ticket (Member) incl GST:
Single Ticket (Non-Member) incl GST:

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Total (incl GST)

Need Assistance? Please email or call 03 555 5091 for further information or help booking courses.

Cancellations and Refunds

1. Cancellations must be advised in writing or by telephone at least three full working days prior to the date of the course or event.
2. All cancellations and refunds will incur a $30.00 + GST administration fee to cover the costs.
3. If we do not receive a cancellation notice within three full working days prior to the course or event commencing, or if a participant fails to show on the day, full fees will be payable.
4. Requests to transfer to a later course can be made, subject to availability and approval. If participants are able to transfer to a later course the administration fee is waived. This request must be made at least three working days prior to the original course or event.
5. A replacement participant is welcome at any stage prior to the course or event commencing at no additional cost. Please provide us with the details as soon as possible.

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